Top crucial Tips to maximize Black Friday and Cyber Monday Sales

The countdown has begun!! The bustling shopping moments are round the corner!!

And it is certainly a great opportunity to grab discounts for desperate consumers-Black Friday and Cyber Monday.  During this season, shoppers look for the best deals and the company’s mobile apps are at the brink of traffic overload. Every store, be it brick-and-mortar or online takes parts to grab the maximum potential customers. Indeed, half of the users wait for this greatest day. To mark that and earn the best profits many businesses invest in mobile app development.

If you have an eCommerce store then it is high time to hire renowned mobile app development companies to get their business hype. As per the analyst, this year is geared to blast last year’s numbers. The analysts believe that there will be an additional boost of figures.  So, if you want to develop your eCommerce app from scratch or need to update it then you need to hurry.

Here are some tips that you can do for the optimization of your store or improvise your sales for the festive season. 

a. Offer Exclusive Discounts

You must segregate this to the top of your list. If you do not put stress on this then there are high chances your competitors may poach maximum buyers. You cannot ignore the reason why people wait for the greatest shopping days of the year and need to just focus on what they want but demand.

You need to hire a mobile app development company for smooth navigation. Since the mobile app uses cache memory for storing the temporary data. The mobile app developers will trickily use this to load the mobile apps faster. 

b. Use social media for promotion

Nowadays, numerous people are using social media. It’s true that half of the users check their accounts once every day. You can use this as the golden marketing channel to advertise the upcoming Black Friday and Cyber Monday sales in advance. 

Try this it will not only excite your customers but will also result in free advertising. Word of mouth can result in killer sales. The users are bound to share it with their circle/ peers. 

c. Enhance the Design accordingly 

You must design your store that keeps the excitement palpable. Hire an established mobile app development company to develop a new landing page quickly. Their designers and developers will design and develop a landing page. They will craft awesome banners that highlight the exclusive of your store and limited-time deals. 

Their developers will ensure that your brand and your products are identified for ongoing sales. They will bring eyeballs to your offers and deals by alluring the users with well-implemented, precise, and clear marketing designs. 

d. Build the anticipation by starting countdowns 

Yes, this strategy excites the users. Countdown promotes excitement and anticipation. It has led to increasing traffic and surges in sales. 

Hence, you must promote your offers and deals for Black Friday and Cyber Monday. Shoppers are more anticipated to check the store when they are under the impression that a mega sale is around the horizon. You can implement countdown timers so that your customer attain a sense of urgency for participation.

e. Provide Free Shipping

It is just in human nature to look for alternatives that offer benefits. Free shipping always incites shoppers to spend more. It will stop them from hitting the physical store, where they will see zero shipping cost and immediate gratification. Ensure client appreciation and generosity with simple tactics. This will help you in increased sales and positive feedback. 

f. Employ the marketing strategy

Sensing email is one of the best channels to reach maximum clients. Again some habitual users check their mail multiple times. Indeed there are almost 2.5 billion people that are using email globally. 

You must also shoot follow-up emails to provide crazier and greater deals. Also, be creative and develop enticing emails to boost your sales.

g. Smooth shopping experience

You must ensure that your app works optimally in all areas. Make sure to navigate through your app and check the checkout process properly. Also, be assured that you have appropriate stocks of the product. 

Nothing can make your sales as flat as unresponsive and non-functional apps. If users can’t checkout or navigate with ease-they will soon leave your app. And you need not do that in the most competitive shopping months of the year. 

h. Rescue the abandonment carts

Card abandonment in the eCommerce store is still on the rise. Statista shared that 88.05% of shoppers abandoned the products. This means that it was not converted to purchase. 

While there are many entrepreneurs that are still relying on email marketing to rescue themselves from such scenarios. Solutions like automation have become essential for millennials. 

Pura Vida Bracelets, a Californian–based company relied on Shop Message for automation. This platform helped them in the following ways:-

• Develop the base for messenger subscriber
• Retrieve the abandoned carts
• Prompted personalized communication by onsite behavior

Now this Californian company planned everything strategically. For example, the user viewed a product and did not purchase the product right away. They will automatically shoot the discounts and offers by employing Shop Message. This automation platform assisted Pura Vida to produce:-

• 400,000+ sent messages
• 26% of clickthrough rate

Apart from that Pura Vida also uses a Retention Rocket. This directly automated the messages and assisted them to convert sales by 14.6%.

Similarly, you can also streamline your Black Friday and Cyber Monday Sales. All you need is a good mobile app development company with the best digital marketing experts. 

Automate the productivity in front-end and back-end

The best mobile app development company will work on the back-ends as well as front-ends. They can assist to store and execute actions, triggers, and conditions, without using any codes.

Hence, one can quickly automate the task for Black Friday and Cyber Monday. You can easily:-

• Prevention of fraudulent attacks
• Development and designs request
• Managing the inventories
• Advertising and marketing
• Merchandising
• Offer client service

MobileCoderz is a leading mobile app development company. Our developers offer technical strategy, product guidance, ongoing support, and mobile app development for start-ups and enterprises. 

We deliver superior results by focusing on all the aspects of our client’s success. MobileCoderz is driven by the ideology that dynamic mobile technology enhances in the best ways.  We offer:-

• 24×7 customer support
• Best case studies and portfolio
• Best developers and designers 
• ISO registered web app and mobile app  development company
• Successfully delivered more than 500 projects
• Well-versed with advanced tools such as Blockchain, IoT, AR/ VR, etc.
• Have upper hands in developing Fintech, e-learning, healthcare apps, and many more.

Some Frequently asked question

#1. What strategies should I apply to attract clients on Black Fridays and Cyber Monday?

• You can use BF colors (red and black) to offer a themed appearance.
• Use the countdown timers to produce an impression of urgency.
• Announce the Black Fridays and Cyber Monday sale on the social media channels.

#2. How can I increase sales for Black Friday and Cyber Monday?

• You can give exclusive rewards to your loyal consumers 
• Provide referral discounts
• You can give mystery gifts
• Give complimentary bundles for product
• Hire a mobile app development company with the certified digital marketing experts